ART ON F1RST will bring art into the downtown community and infuse First Street with a fun, artsy vibe. Launching at the end of February, ART ON F1RST will give 20 Bay Area artists the opportunity to create a one-of-a-kind art installation. In partnership with the Napa Property Based Improvement District and The City of Napa Tourism Improvement District, the contemporary artwork will be on display for eight months along Downtown Napa's up-and-coming First Street. Longtime residents and first time tourists alike are invited to admire the art in the windows and are encouraged to a cast a vote for their favorite piece using their smartphone.

"ART ON F1RST will bring art and new life to First Street," said Sara Brooks General Manager, Napa River Inn and Historic Napa Mill. "We, along with the rest of the city are ready to embrace this concept and hope that many will come downtown to enjoy the art, the restaurants and everything else that Downtown Napa has to offer."

First Fridays, held monthly, will give residents and visitors a chance to step out on the town and cruise the fresh and growing local art scene. Each will feature a unique piece of art created by a local artist and utilize social media tools to distribute clues for an art scavenger hunt to find the piece. After the hunt, a casual reception with the artist will be held with wine and light appetizers for all participants.

A reception to kick off ART ON F1RST will be held on Friday, February 25th at the Gordon Huether Gallery (1465 First Street | Napa, CA 94559). The event will allow Napa residents, tourists and the media to meet participating artists and learn more about ART ON F1RST and First Fridays.

ART ON F1RST is presented by the Tourism Improvement District and the Property Based Improvement District; a collection of private business owners helping to make Downtown Napa a better place. Also sponsored by Bruce Tucker Construction, Mack D.L. Electrical Co., Gordon Heuther Gallery, Arts Council Napa Valley, Sara Brooks, Cohan Sculley Show, Tariq Azruei, Napa River Inn at the Historic Napa Mill, Embassy Suites Napa Valley, The Meritage Resort and Spa & Inn on First. Special thanks to painters, Larry Otis and John Ruch, and Devine Paint Center.

www.NapaArtOnFirst.com (Dedicated Website)

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